Aniye By

Alessandra Marchi, founder and creative director of Aniye By, brings a unique vision to the world of fashion, influenced by her family heritage in the industry and her passion for rock music and style. Raised in the fashion environment thanks to her father and uncle, owners of the Liu Jo group, Alessandra founded her brand in 2000 with the aim of offering contemporary and unconventional clothing. Defining the style of her brand "re-vintage", Alessandra draws inspiration from the past by reinterpreting classic dresses in a modern and innovative way. Its collections represent a mix of styles and moods, ranging from rock to romantic, offering garments that convey a unique and bold energy.